Environment

FROM THE WAY OUR COTTON IS FARMED TO HOW WE PACKAGE OUR PRODUCTS

Environment

FROM THE WAY OUR COTTON IS FARMED TO HOW WE PACKAGE OUR PRODUCTS

Our partners across the supply chain are audited and certified by industry-leading bodies which mandate rigorous standards across processes such as farming, weaving, dying and garment making. Read more about the GOTS-certified organic cotton processes and OEKO-TEX Ā® STANDARD 100 certified linen.

CONVENTIONAL VS. ORGANIC

Conventional cotton production has a devastating impact on the environment due to excessive water usage, heavy use of pesticides and fertilizers, soil degradation, and contribution to greenhouse gas emissions. We do not use conventional cotton in our collections, instead choosing GOTS-certified organic cotton to significantly reduce our environmental footprint.

DID YOU KNOW THAT?

Organic Cotton contributes to

50%

less CO2 emissions than conventional cotton

Organic Cotton uses

91%

less water than conventional cotton

Our commitment to the health of our children and the planet theyā€™ll inherit from us is sewn into every piece we put out into this world.

Process

WE PARTNER WITH ORGANIZATIONS AS COMMITTED TO OUR PRINCIPLES AS WE ARE

We take a hands-on approach in overseeing every stage of the production process, visiting our suppliers regularly. We feel privileged to have partnered with suppliers who are GOTS and OEKO-TEXĀ® certified.

Our partner factory Aadhava Apparel is deeply committed to protecting the environment, worker welfare and sustainable production. They strictly adhere to the rules mandated by their certification bodies and are focused on continuous improvement across their processes. Read all about our recent visit here.

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

CHAMPION YOUR VALUES

People

workers are employed locally, 98% of them living not further than 10km from production unit

Those who cut, sew, and dye our garments are true artisans who have many years of experience in their craft. Workers are respected, well compensated and operate in a healthy and safe environment. They enjoy all of the perks associated with their profession, including health care benefits, maternity, vacation leave, regular breaks and capped working hours.

*EVERY BRAND HAS A CHOICE, AND OUR CHOICE IS TO BE KIND.

Packaging

the issue of responsible packaging is an ever moving target.

We give careful attention to the impact of our packaging materials. You will find no plastic packaging and no unnecessary filler materials in your package. Your orders are wrapped simply with items stored in fully compostable garment bags to them clean and dust-free. Our mailer boxes are made from Kraft cardboard and are are fully recyclable.

*EVERY BRAND HAS A CHOICE, AND OUR CHOICE IS TO BE KIND.

We care for the environmental as much as we care for the people involved in manufacturing our collections. It's a commitment we take seriously.