Anastasia Vasilieva is a sustainable fashion researcher and founder of Treehouse, a certified organic kidswear brand. Her work on non-toxic clothing has been featured in podcasts, press, and guest lectures at FIT and Georgetown.
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If youāre new to merino wool socks, thereās a good chance your first question is: Can I wash them? Followed closely by:Are these going to shrink the second I wash them? The short answer: Yes, you can and absolutely not, as long as you follow a few simple, parent-proof steps.Ā
Merino wool is one of the most low-maintenance natural fibers you can choose. Itās soft, breathable, temperature-regulating, and naturally odor-resistant, which means fewer washes, less laundry, and a smaller environmental footprint than synthetic socks that require frequent washing.
With the right care, merino socks stay soft, clean, and durable for years, helping you buy less and wear longer (even pass them down to siblings), one of the easiest sustainability wins a family can make.
If you're building a natural-fiber drawer for your child, explore our merino wool socks for kids designed for comfort, longevity, and sensitive skin.
What Makes Merino Wool Different From Regular Wool
Merino wool comes from Merino sheep, whose fibers are much finer and softer than standard wool. This is why merino feels gentle on a childās skin instead of scratchy, and why parents who switch often say theyāre never going back.
Why merino needs gentler washing
Merino fibers have a natural crimp and elasticity that help them stretch, bounce back, and regulate temperature. When exposed to high heat or aggressive agitation, those fibers can interlock (felting), which leads to shrinking. But handled gently, merino lasts far longer than most cotton or synthetic options, another quiet sustainability advantage.
Merinoās natural benefits support a lower-impact lifestyle
Naturally antimicrobial ā doesn't trap odor, meaning fewer washes
Breathable ā dries quickly
Fully biodegradable
Renewable and, when sourced from us, mulesing-free from responsible New Zealand farms
Releases no microplastics into waterways (unlike polyester or acrylic socks)
Superwash vs. Non-Superwash Merino: What Parents Should Know
Many parents donāt realize there are two types of merino, and it matters when washing.
Superwash Merino
Treated so fibers donāt interlock as easily
More machine-wash friendly
Less risk of shrinking
Great for families who want convenience
Superwash treatment also helps extend the life of the sock, and because merino is a natural fiber, it still avoids the microfiber shedding that synthetic socks release.
Non-Superwash Merino
Pure, minimally processed wool
Ultra-breathable and soft
Requires gentler laundering
Best washed by hand or on a true wool cycle
Some families prefer non-superwash from a purity and biodegradability standpoint, but both types outperform synthetics on sustainability and comfort.
Families prioritizing the longest possible lifespan
Step-by-step:
Fill a basin with lukewarm water. Avoid hot water, as it shocks fibers and shortens garment life.
Add a wool-safe detergent. Wool-safe detergents are typically biodegradable, lower-impact, and gentler on waterways.
Submerge socks and press gently. Think press and release, not scrubbing. Gentle care = longer-lasting socks.
Soak for 10ā15 minutes.
Rinse in lukewarm water. Matching temperatures prevents felting.
Press out water using a towel. Never wring. Wringing distorts fibers and reduces longevity.
This method uses almost no energy, very little water, and extends the life of the garment, all small but meaningful sustainability wins.
Machine-Washing Merino Wool Socks
Machine washing is safe for superwash merino, and often okay for non-superwash if your machine has a reliable wool cycle.
How to machine wash sustainably:
Use a mesh laundry bag. Reduces friction and prevents stretching, extending the life of the socks.
Choose a cold or lukewarm cycle. Cold water washing dramatically reduces energy consumption.
Select ādelicate,ā āgentle,ā or āwool wash.ā These cycles minimize agitation and protect fibers.
Use a mild, wool-safe detergent. Avoid formulas with enzymes, optical brighteners, or harsh chemicals; better for wool and waterways.
Never use fabric softener or bleach. Softener coats wool fibers, reducing breathability. Bleach breaks them down entirely.
Common Mistakes That Damage Merino Wool
Avoiding these helps your socks last significantly longer, reducing textile waste and replacement frequency.
Washing in hot water Causes wool to felt and shrink.
Using the dryer High heat damages elasticity and shortens lifespan.
Aggressive scrubbing or wringing Distorts fibers and stretches socks out.
Washing with rough fabrics Towels, jeans, and zippers can cause abrasion.
Mixing with synthetics that pill Synthetic microfibers cling to wool and reduce breathability. (Fun fact: merino sheds zero microplastics, synthetics shed millions.)
If your child is hard on socks, keep a few organic cotton kids' socks in rotation for playground-heavy days to help your merino pairs last even longer.
Drying Merino Wool Socks the Right Way
Drying is where most accidental shrinking happens.
Always air dry Lay your socks flat on a towel or drying rack. Air drying uses no energy and preserves elasticity.
Avoid hanging Hanging wet wool stretches the fibers, especially in larger child sizes.
Keep away from direct heat Radiators, dryers, or heaters can cause shrinkage.
Expect faster drying times Because merino is naturally breathable, it dries surprisingly fast, another convenient and eco-friendly perk.
How Often Should You Wash Merino Wool Socks?
Hereās where merino truly shines:you do not need to wash it after every wear. This is both parent-friendly and planet-friendly.
Why?
Merino is antimicrobial
Odor-resistant
Moisture-wicking
Breathable
For most children:
Every 3-4 wears is typical.
For toddlers with super active feet: every 2-3 wears.
For newborns: more frequent changes, but not necessarily full washes every time.
Between washes, air out your socks by placing them outdoors when dry or on a windowsill.
If your baby needs more frequent sock changes, consider rotating
If your baby needs more frequent sock changes, consider rotating with organic cotton baby socks to extend the lifespan of your merino pairs.
Our commitment to you extends beyond just the our clothing - we prioritize the well-being of your children, the environment, and the workers who craft our pieces.